SEO Process

Campaigns with Clear Tasks and Deliverables

When it comes to SEO, there are a lot of moving pieces. It can be difficult to keep up with all the tasks that need to be completed and make sure that you’re on top of your deliverables. This is where clear task tracking and deliverables come into play for SEO service providers.

We want our clients to know what we plan on doing for them in terms of SEO work, when we will do it by, and what they should expect as an outcome or result from our work. When you have this level of transparency between the client and the company performing the services, everyone wins!

screen shot showing client portal
clients have to access real-time status updates for every task

Phase 1: Planning

Research & Planning SEO Campaign

  • Analysis of data from analytics, search console, and other SEO tools
  • Competitor research
  • Website Quality & Technical Audits
  • SEO Strategist maps campaign tasks and deliverables

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Phase 2: On-Page Improvements

Technical Issues & Content Updates

  • Resolve technical issues
  • Keyword research targeting existing content
  • On page optimisations
  • Comprehensive content briefs for the writers

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keyword research in ahrefs
Phase 3: Build New Content

New Content Ideas with Writer Briefs

  • Keyword research focused on identifying new content
  • New Content Ideation
  • Competitor gap analysis
  • Content calendar plan

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seo services content ideation
Phase 4: Promoting

Relevant High Authority Link Placements

  • Link audit to get a baseline
  • Build list of relevant websites with authority to pitch
  • Outreach to sites and negotiate placement of links
  • Link tracking and monitoring

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